coaching-lab, coaching for creative professionals

... but, what is coaching

Coaching is a transformative journey of self-discovery, growth, and purposeful action.

At its core, coaching empowers the coachee to take full ownership of their choices and outcomes. It is a collaborative process where the coach serves as a guide and thought partner—using powerful questions, proven tools, and deep listening to support the coachee in unlocking their potential.

Through this dynamic exchange, the coachee gains greater clarity, builds self-awareness, and makes intentional decisions aligned with their values and aspirations. The result is meaningful, sustainable change—and measurable progress toward personally defined goals.

Without even realizing it, many of us have already experienced a form of coaching.

Think back to a sports coach you had in school or a trainer at the gym. In those settings, the goal might have been to win a match, reach a personal best, or achieve a certain level of fitness.

You had a clear objective—but perhaps you weren’t sure how to get there. The coach didn’t run the race for you or step onto the field in your place. Instead, they guided you through a structured process: helping you refine your technique, understand your challenges, and turn knowledge into action. By focusing on your strengths and potential, they adapted their approach to support your unique journey toward success.

Professional coaching follows the same foundational principle.

In a coaching relationship, the goals may vary—clarifying your career path, improving leadership skills, building confidence, or creating a more balanced life. Whatever your focus, the process remains centered on your growth and autonomy.

As your coach, I provide structure, tools, and support tailored to your needs—empowering you to take action, make meaningful progress, and move toward outcomes that truly matter to you.

Common questions

IS COACHING FOR ME?

The main prerequisite is a genuine desire to be coached. Coaching is right for you if: - You are ready to embrace a challenge and push yourself beyond your current limits - You are open to self-reflection and personal growth - You are eager to evolve and learn - You are willing to question your assumptions and explore new perspectives

IS COACHING THE RIGHT ANSWER FOR ME?

Yes, coaching is for you if: - You have a goal you want to achieve—this could even mean discovering what it is you truly want. - You are looking to change something in your life (such as habits, beliefs, thoughts, behaviours, etc.). - You want to shift your mindset to believe and tell yourself: "I can," "I know," "It's possible," "It's achievable"—instead of thinking "I can't," "I don't know," "It's impossible," or "It's too hard." - You feel you deserve more but are unsure how to move forward or are hesitant to take the next step. - You want to start living "your" life, on your terms. - You want to take control and feel empowered in your own life.

HOW DOES COACHING WORK ?

After our first session, where we will have the opportunity to get to know each other and assess whether coaching can meet your needs and if you're ready, we can proceed! Depending on your specific needs, the coaching process can range from a few sessions to more than ten. For further details, please refer to the Services page. The general coaching process consists of the following steps: - Clarification and definition of the coaching objective: What do you want to achieve by the end of the process? - The process: The sessions will alternate between reflection, practice, and learning. - Sessions: Each session will focus on a "mini-goal," a small step toward achieving your final objective. Each session will differ in methods, tools, subjects, awareness-building, and challenges, but all will contribute to your progress. - At the end of each session, you will leave with tasks—chosen and/or agreed upon by you. A task is considered accepted when you commit to it, primarily with yourself. - Between sessions: This is the time to put what you’ve learned into practice through the task and the reflections it generates. This progress will help you move forward and prepare for the next session. - Closure: The conclusion of the process can represent several outcomes: having achieved the goal, having learned the tools to implement change, or having unlocked the obstacles that were preventing you from moving forward. It’s now up to you to apply everything you’ve learned and embrace the new chapter of your life. - Assessment: At the end of the process, an assessment will be conducted. Even if you feel you're not yet 100% ready, it’s important to pause the coaching to allow time for you to practice and experiment with what you’ve learned. After a few months, a follow-up review can be carried out, with the possibility of resuming coaching if needed.

WHICH ARE OUR ROLES AND RESPONSIBILITIES ?

I, the coach: - Am responsible for overseeing and ensuring the integrity of the coaching process. - Work with you to discover, clarify, and align with your goals. - Remind you of your responsibilities in the process and help you stay committed to your actions. - Facilitate self-awareness and personal growth. - Assist you in clarifying your challenges and developing your own solutions and strategies. - Stimulate your potential and empower you to reach your goals. - Identify areas of inertia and obstacles to address and overcome. - Create a safe and supportive environment, upholding confidentiality at all times. You, the coachee: - Provide a clear and honest picture of your current situation. - Express yourself as honestly as possible about your feelings, challenges, and difficulties. - Demonstrate openness and willingness to explore new perspectives. - Trust in both your coach and the coaching process. - Take ownership of the decisions made throughout the process. - Honour and maintain your commitments. - Actively carry out the agreed-upon actions. - Celebrate your successes and progress along the way. :)

MORE ABOUT COACHING ...

The ICF (International Coaching Federation) defines coaching as: "A partnership with clients in a reflective and creative process that inspires them to maximize their personal and professional potential. The coaching process often unlocks previously untapped sources of imagination, productivity, and leadership." The ICF further emphasizes: "We all have goals to achieve, challenges to overcome, and moments when we feel stuck. Partnering with a coach can transform your life, guiding you towards greater personal and professional fullfillment."